Ned Bittinger

The Business Side of Art

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December 2016

Sweetgreens Continues Focused Expansion

Over the past 10 years, one of the fastest growing restaurant chains in the country has been Sweetgreens. This company was started by three college friends while they were still in school at Georgetown University. The three students came up with the concept when they were discussing how there were very few fast casual and healthy lunch options for students that wanted to dine near campus. By the time they graduated, they had formulated a detailed plan for the first Sweetgreens location, which is a salad-bar concept restaurant and provides diners with an affordable, healthy, and convenient lunch option.


While the company started out as a small, one-location, restaurant, it has grown considerably over the past few years. The restaurant chain has raised a lot of interest and capital and outside investors, which has allowed it to grow to a chain of over 40 locations across the northeast United States and California. One of the big differences between Sweetgreens and other restaurant chains is how it chooses locations.


Sweetgreens has often focused on finding locations that would not be considered by other larger chains that are looking to capitalize on the professional lunch rush. The company looks for locations that are located in trendy neighborhoods that have a population of residents, but also have some professionals in the area. This allows each location to capitalize on a standard lunch rush, but will also provide the location with demand at night and on the weekends.


Unlike other chains, the company also has a higher focus on technology. The company has developed a very popular mobile application. Between the application and online sales, the company generates nearly a third of its revenue online, most of which will come from pre-ordering a fixed salad online. Customers like this due to the convenience and reduced amount of time they have to spend waiting in line.


While the company was founded by three friends, each of which shares the Co-CEO title, each of the three founders has had a different role in the company. Nathaniel Ru has continued to be a focused leader for the company and has handled a variety of important tasks, including raising capital, talking with the press, and promoting the company.


The Billy McFarland Example

Billy McFarland is an idea man, but what sets him apart is the fact that he knows how to turn a good idea into a reality. One of his favorite statements is that one should keep moving fast and try out a lot of ideas. Out of several dozens of those attempts, four or five might turn out to be good, and then you can focus on those for further development.

The qualities which Billy McFarland extols began at age 13 when he started his first company, a search company that found customers for a local business. He started a company called Spling while in college as a freshman at Bucknell that is still in business.

Spling takes the URL of a company and makes it into a graphic, which is used to promote the brand and improve the content of the message for the business. McFarland is the CEO and sports clients such as Universal, Warner, Discovery and The Hearst Group.

In 2013, at age 23, McFarland birthed Magnises, a platform for millennials to be able to explore their surroundings and meet other people in diverse fields in the most natural settings possible. He did it by offering strong discounts at many of their favorite bars, restaurants, clubs, night spots, events, and other similar venues.

The primary operative is the Black Card, issued to each new member when they pay their $250 annual membership fee. The Black Card copies the information from the member’s credit or debit card. The Black Card is used to pay the bill at member businesses while applying the discount immediately.

At the end of 2015, there were over 10,000 members located in the two member areas of New York City and Washington D.C. Millennials love to congregate and share experiences, meet new people, brag about their exploits and make business contacts. Magnises has become the most natural way of doing that, and why not make all of this happen with attractive discounts and perks.

McFarland sees Magnises expanding to other cities, with Boston, Chicago, Los Angeles, Atlanta and London being the prime candidates. The ideas sound and working, so another opportunity is available. The millennials in other cities anxiously await the arrival of Magnises.

How Lori Senecal is establishing a Flourishing Career in the Male Corporate Dominated Sector

CP+B is a Colorado-based advertising and marketing agency set up in 1988. The firm has earned a spot position among top advertising agencies across the globe. CP+B is a member of MDC Partners headed by Lori Senecal.

Lori Senecal earns a high-status appointment as CEO of CP+B

Crispin Porter + Bogusky appointed Lori Senecal to serve as a Global chief executive officer. This happened following the exit of Andrew Keller from the company. Senecal will be responsible for daily operations of the firm’s branches. Additionally, she will be in charge of overseeing the company’s development and growth plan. Lori Senecal has promised to capitalize on his extensive experience and to work closely with other employees to meet the objectives of CP+B.

Senecal’s career in advertising has enabled her to make strategic partnerships and acquire prominent worldwide accounts such BMW, Nestle, and Coca-Cola. Other than her new job at CP+B, Senecal will retain her position as a chief executive officer of MDC Partners.

Senecal’s previous work experience

Senecal’s record of accomplishment in business is remarkable – she is the former head of KBS agency. During her tenure at KBS, the firm’s workforce grew from 250 employees to over 900 workers. At KBS, Senecal was in charge of content creation and start-up investment. She also spearheaded business activities centered on innovation.

Lori Senecal also worked at McCann Erickson from 2003 to 2009. In 2003, she helped establish TAG Ideation, a specialized marketing unit. In 2006, she was promoted to the global chief innovation officer of TAG Ideation. About one and half years later, she was appointed the president of McCann in charge of the New York office.

Read more: Lori Senecal Named Global CEO Of CP&B

Senecal’s role in the 3% Conference

The 3% Conference is a movement that champions for an increase in the number of women who serve as creative directors. Prior to the establishment of this movement, only 3% of women in the United States served as creative directors. However, through the movement, the number of women has increased to 11 percent. The 3% Movement achieve its mission through professional and community development as well holding conferences on a yearly basis. In a session moderated by Carter Murray, Lori Senecal together with three other female leaders discussed their experiences in the male-dominated business world. This aim of this discussion was to encourage women in the 3% movement. Below are some of the key issues discussed:

1. Women are earning more executive appointments
Despite men dominating leadership positions, things are changing as more women continue to be appointed to lead various organizations. It was noted that men receive support from fellow men, unlike women.

2. Dealing with criticism
Having headed several companies, Senecal confessed that being a leader is not easy and that she handles criticism by relying on support from her workmates.

3. Balancing work and life
Balancing work and life are not limited to only family and work. It entails finding something that you are passionate about and pursuing it while executing your work duties.

Look for more news about Lori Senecal on Shoot Online
Follow Lori Senecal on Twitter

You Never Go Wrong With Wen Cleansing Conditioner

Every woman desires hair that is easy to comb and maintain. What most of us don’t know, is that the secret to great hair is by learning your hair type. You need to know what hair your hair is, is it kinky, soft or hard. From there it is easy to know how to handle your hair type without using products that will harm your hair or that which is not valuable to your hair.

With adequate about your hair, you will be able to invest in a good conditioner. A conditioner that will not only strengthen your hair but also restore it to its natural look. Even with a good conditioner, there are some basic things that you need to know:

  • You should condition your hair every day for great results with your hair
  • Conditioners are applied on the hair and never on the scalp
  • An even application must be maintained during application of the conditioner
  • Rinse your hair till there are no residues of the conditioner left

Chaz Dean has been in the hair industry for more than ten years. In those years, he has learned a great deal about hair, what breaks it and how to help maintain glowing full hair. With this knowledge, he came up with ingredients that helped make the Wen Cleansing Conditioner, a product that every woman must have for an amazing hair experience.

Wen Cleansing Conditioner contains a shampoo that cleans the hair of any dirt. It also contains a dentagler that deals with the split ends leaving the hair free from any detangles. Moreover, the product has cleansers and conditioners that leaves the hair stronger and healthy and also, helps to repair any damage caused by pollution and dirt. More importantly, a leave-in that treats the hair and protects it from breakage.

Wen Cleansing Conditioner is not only cost effective but also guarantees you value for your money. Wen products are Sephora available and can also be purchased online via Guthy-Renker.


Sam Tabar Achieves Tons In His Career

One thing that could be said for Sam Tabar is that he does not slack when it comes to his career. He is someone who has taken a lot of time to explore his interests and utilize his skills. This has brought him very far when it comes to his lifetime achievements. One thing that Sam has done is explore a lot of different interests in his career. Among the interests that he has pursued is law. He has worked as an attorney in law firms such as Skadden, Arps, Slater, Meagher & Flom LLP. He has spent a little time there as an associate.

After working at the law firm, Sam has went into the financial industry to work on financial matters for institutions. He has experienced a lot of success in that industry. He has not only shown a lot of skill in his career, but he has also traveled to different countries in order to work for some of the financial institutions. While he has traveled, he has learned a few different languages in order to help him serve the customers in those countries. He has also gained a lot of respect from the people he has worked with.

Sam is also someone who takes time off of work in order to explore some of his other interests. Among the interests he has is traveling and hosting events. It is very important for one to not be all business. Sam Tabar has learned to find a balance in his life so that he does not burn himself out. Sam is someone who knows how to bring every business he works for to higher levels of success. One of his latest ventures is Awearable Apparal, which helps families keep track of their children and other family members in case they start wandering off. This is one of the most significant activities that Sam has gotten involved with.

Getting to Know Brian Torchin From His Healthcare History

Medical professional Brian Torchin has been a chiropractor for many years. With the hands on experience in the business he knows the ins and out as he looks to hire medical professionals in the health industry. His business helps clinics find great professionals across the United States to ensure they are of the utmost quality and character.

Currently Brian has several openings on his personal Facebook page across the U.S. Please don’t hesitate to reach out to him if you are qualified for the position.

Currently his home base is located in Philadelphia. As a medical professional looking for gainful employment it would make sense to reach out to Brian. The contact and networks that he has is incredible. A great resource in the job search. He is a caring individual who raises his family up with honor and is well disciplined

According to The Valanx, Brian Torchin doesn’t just recruit for the medical profession but also for the legal profession. If you have a need or a qualified recruit to fill a legal need in the industry, please reach out. This ranges from office managers to paralegals to attorneys.

He can provide the depth and experience to hire the right person no matter legal or medical field. The company HCRC staffing has great reviews from the companies that use them. Check them out for your needs.

Brian Torchin is a upstanding citizen and has a vast knowledge and network to integrate the appropriate individuals into the correct spots that fit a business need. Don’t hesitate to reach out with any needs.

WEN Cleansing Conditioners Are Specially Formulated To Cure The Most Unmanageable Hair

WEN cleansing conditioners have been on the market for quite a while, and it has done amazing things for women all over the world. There are plenty of reviews out there to be seen on WEN as well. Bustle Magazine had a well done review published by Emily McClure, detailing her experience with the product from delivery to the end of her week test period. She tested out the FIg variety of WEN cleansing conditioner on her fine hair for a week, taking before and after pictures to show the results as well. In the end, even though she was skeptical herself, she saw the results that were promised with a little tweaking to her routine. Emily’s review can be found on

One of the great things about these cleansing conditioners is that they were developed by Chaz Dean (see;, a high profile hair stylist that has a reputation for working with the celebrities. In reality though, Chaz took extra special care when creating WEN’s formula. He used only natural ingredients, and managed to find the right balance which would provide a deep clean for the hair and scalp, while also working for all types of hair, be it very fine or very thick and curly. The special 5 in 1 formula Chaz created also takes it a step further, since it can replace other shampoos, conditioners, deep conditioners, and detanglers. It also removes past buildup from the scalp that is a byproduct from chemicals in typical shampoos and conditioners.

WEN cleansing conditioners not only offers convenience and affordability, but they come in several varieties to meet the different needs and tastes of women out there. WEN can be ordered exclusively online, from places such as Amazon and Sephora, and comes with a speedy delivery as well as a support hotline in case of emergency with delivery’s.

Visit WEN’s Facebook page and Twitter account to learn more about Chaz Dean’s products.