About 13 years ago Bruce Levenson was investing in business technology startups and NBA franchises, but now he’s investing in young people and their generous spirits. In a report by PR News, one of these latest investments has been Do Good Institute; a non-profit center that he helped start not long ago and it’s been a key instrument of philanthropy in the Washington D.C. area. Levenson has always been involved in charity but has felt that charity groups often lack leaders and visionaries that could help them succeed. Do Good Institute doesn’t just encourage students to give monetarily, but to put their ingenuity to work at bringing low-cost solutions to non-profit endeavors and building a philanthropy network.
Bruce Levenson first found his entrepreneurial passions while he was a journalist writing articles for the Washington Star. He had considered entering law and even earned a J.D. from American University law school, but he had become so established in journalism that he abandoned that idea. He decided to start his own paper in 1977 and he and Ed Peskowitz purchased some printing equipment and ran their operation right out of their apartment. Their first paper Oil Express took off rapidly that soon Levenson and Peskowitz found themselves starting a major company later known as Unified Communications Group (UCG). Along with running this company Levenson also served on the Board of Directors at BIA Digital Partners.
Bruce Levenson bought the Atlanta Hawks in 2004 and also owned some shares in the NHL’s Atlanta Thrashers for a short time. Despite a fairly successful tenure as owner of the Hawks, Levenson decided to sell the team in 2015 to Tony Ressler for $850 million, a value about $400 million higher than the projected market value. Levenson also was one of the founders of Hoop Dreams, a Washington D.C. basketball tournament whose proceeds went to scholarship funds.