Sunday Riley, a cosmetic chemist and product formulator, created her own skin care line after finding herself displeased with current products that lack active ingredients and are full of fillers. Sleek packaging, effective ingredients, and trustworthy research give her products value that is unmatched by other skin care lines on the market today.
At over $100 for a single bottle of any Sunday Riley product, they may not appear to be a great deal. But when you see the planning and effort behind her products, you will realize the products are made with impeccable quality and unrivaled value. The Luna Sleeping Night Oil is a retinol treatment that comes in a sleek, attractive bottle. It contains a high level of retinol and other beneficial ingredients that typically cost more. Comparable products retail for a higher price, some closer to $1,000, but they do not contain the same amount of active ingredients as Sunday Riley’s products. She is able to do this because she performs all the research and development for her products herself; she then passes that savings to the customer.
Another reason why the Sunday Riley skin care line is of unparalleled quality and value is because Riley will not release anything that doesn’t reach her rigorous standards. At one point she released a make up line, but felt it deterred efforts from the skin care line. She was unwilling to diminish quality, so she pulled the makeup line to again focus on making the best skin care line. As she focuses solely on skin care right now, she plans to continue to grow her brand in the future. While you can find her skin care line in places like high-end stores such as Barney’s, don’t be surprised if you see the Good Genes All-in-One Lactic Acid Treatment being promoted as a favorite product from an Instagram beauty guru.
The Sunday Riley skin care line trumps in value with its minimalist packaging, high percentage of active ingredients, and trustworthy research done by Riley herself. Other skin care lines may be able to compete in price, but the value and effectiveness are unmatched by Sunday Riley.